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Nebraska Talent Attraction Initiative

The Nebraska Talent Attraction Initiative aims to attract out-of-state talent to Nebraska. Communities and organizations can submit proposals for funding to develop innovative projects and events that promote the state’s unique offerings. The initiative’s intent is to empower communities and organizations to brainstorm new and creative strategies for out-of-state talent attraction. By sponsoring these proposals, the Nebraska Talent Attraction Initiative will help foster collaboration throughout the state and build a stronger workforce.

Criteria

Geographic Focus:
Applicants must be located in Nebraska.

Types of Organizations:
Eligible entities include, but are not limited to:

Local governments (cities, counties)
Nonprofits
Community foundations
Chambers of commerce
Educational institutions
Businesses

Project Scope:
Projects must promote the Nebraska way of life, utilizing the Good Life is Calling Campaign and attract new out-of-state residents through innovative initiatives.

Funding Leverage:
Priority will be given to proposals showing strong cash or in-kind matching contributions.

Community Involvement
Proposals should show evidence of community involvement in the planning and execution of the project. This could include:

Partnerships with local businesses, organizations, or residents
Letters of support or endorsements from community leaders

Ineligible Expenses:
Awarded sponsorship funds must not be used for the payment of the following items:

Any political fundraising or campaigning activities
Construction projects or costs

Brand Inclusion:
Projects must include The Good Life Is Calling logo on promotional materials, project documents, etc.

Application Overview

Monitoring & Reporting

Biannual Reporting: Awardees must provide mid-year and annual reports.

Measurements of Success: Identify measurements for how successful your proposal will be in attracting out-of-state talent to Nebraska. Share insights on how the project will enhance awareness and create a positive impression of Nebraska, and/or tangible impact in attracting people to the state. Include activity metrics or outcomes that illustrate the project’s effectiveness, and feel free to be creative!

Considerations & Best Practices

Collaboration with 6 Regions One Nebraska: Contact a Regional Navigator for joint effort coordination or resource collaboration.
- Regional navigators are listed under each region’s webpage: https://opportunity.nebraska.gov/regions/
Inclusivity: Design accessible programs for diverse populations.
Partnership Development: Foster collaborations to enhance resources.
Clear Communication: Use various channels to inform potential talent.
Future Outlook: Outline long-term project benefits and funding strategies.

Examples

Local economic development organizations partner with high school reunion committees to create targeted promotions or networking opportunities that showcase job opportunities and community benefits, encouraging the out-of-state alumni returning for the event to consider relocating back to their hometown/state.
A city or coalition of local businesses organize a targeted out-of-state event to promote their talent opportunities, showcasing job opportunities and the unique benefits of relocating to their community.
A community or set of businesses host an inbound recruiting event, inviting out-of-state potential hires to explore the city. The event could include connections with realtors, educators, and key community members, as well as guided tours and networking opportunities, helping them discover job prospects and the community lifestyle to facilitate their relocation decision.
Launch a relocation incentive program that offers financial assistance or benefits to out-of-state hires. Create a plan to promote this initiative at out-of-state job fairs and targeted marketing campaigns to highlight the support available for those considering a move.